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Campus: London (Arts University Plymouth)
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Qualification: Bachelor of Arts with Honours
Overview
The BA (Hons) Fashion Media and Marketing with an integrated Foundation year is a dynamic four-year program designed for creative individuals looking to make their mark in the global fashion industry. Delivered at our London campus, the course starts with a Foundation year to build your essential creative, academic, and study skills. As you progress into the full degree, you will explore the exciting intersection of fashion, digital media, consumer behavior, and strategic marketing, preparing you to become an innovative voice in the modern fashion landscape.
What You Will Study
The curriculum balances creative exploration with commercial acumen. Core topics typically include:
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Foundation Year: Exploring fundamental art and design principles, visual communication, and building a strong creative portfolio.
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Fashion Promotion & PR: Learning how to build brand narratives, manage public relations, and execute impactful fashion campaigns.
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Digital Media & Content Creation: Developing skills in styling, photography, social media management, and digital storytelling.
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Brand Strategy & Marketing: Understanding market trends, consumer psychology, and how to position fashion brands for commercial success.
Future Prospects
Graduating with this four-year degree equips you with a versatile skill set highly sought after in the creative industries.
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Career Opportunities: You will be prepared for exciting roles such as fashion marketing executive, social media manager, PR specialist, brand strategist, fashion stylist, or creative director.
Make an Enquiry
Interested in learning more about this course? Fill out the short form below and our Admissions Team will get back to you shortly.